Repertoire C2: Digital Mobilists
Typically born between 1979 and 1998, the Digital Mobilists constitute the youngest user type and comprise 16,1 % of the German Population. They access free video streaming services most frequently in comparison of all repertoires. Their preferred music playing devices are smartphones or mobile players as well as laptops and desktop PCs. Rarely used are analog radio devices, boomboxes, car radios and hifi components or compact systems. Finally, the Digital Mobilists listen to their music predominantly via earphones, headsets and internal speakers.
Further Audio Repertoires:
Repertoire C1: Versatile Audiophiles
Repertoire C2: Digital Mobilists
Repertoire C3: Selective Traditionalists
Repertoire C4: Selective Adopters
